This past Superbowl Sunday we witnessed a great battle between two Midwestern teams with much grit and integrity being shown. It’s also the day that the biggest corporations pull out their big guns for the battle of the super ads…
And once again the Midwest came out on top. It wasn’t the star power or the car, rather it was the city itself and what it stands for that held our attention. Well written and beautifully shot, it captured the feelings a lot of people are going through these days in the US of A. Even the cynic in us had trouble dismissing the sentiment. Yes it’s just a commercial, but maybe we can walk away after a certain reflection and aspire to reinvent or innovate again, getting back to what made this country so great.